modus operandi

Hook: “Modus operandi” means “the usual way someone does things.”

Analogy: Imagine a kid always builds towers the same way.
They grab the same blocks first.
They stack them in the same order.
That “same way every time” is their modus operandi.
It is their “habit recipe” for doing something.

Tiny steps:

• Modus means “way” or “method.”
• Operandi means “doing” or “working.”
• Together, it means “how someone usually does the doing.”

In your startup story:
Their m.o. is starting with “Let’s invent an idea!”
They do that first, every time.
Then they guess a problem to match the idea.
That can make pretend problems feel real.

So what?: Knowing someone’s m.o. helps you spot patterns early.